Want more female buyers? Try This!
Dear Lovely Business Owner,
Want more female buyers? Try this!!
I get that you are looking for another level of success with your female buyers, and just at keen to know what you are doing wrong and also how you can improve. I totally understand this. Sometimes we do not know what we do not know. I understand this.
Here’s a quick tip to try which will help you to build an emotional connection with her! Yup. Sometimes the most simple strategy is the most effective.
First let me remind you why this is important?
” Women make up to 85% of all consumer decisions.” Bloomberg .
http://www.bloomberg.com/news/videos/b/9e28517f-8de1-4e59-bcda-ce536aa50bd6
To gain their attention, to need to create an emotional connection with them and the easiest way to do this, is by listeng! Yes really. When you truly, deeply listen to a woman, she will be more likely to be interested in what you have to say, and what you are selling instead being ignored or patronised.
How Carrie?
Well, during a conversation with her, just listen much more than you talk.
Whenever you are communicating with her, just LISTEN, hold space and allow her to speak, and LISTEN. Once she has been listened to the dynamic between you will have changed. I recommend that you listen even when she is being negative, is upset, is confrontational, in fact during those times they are even more powerful as if you can turn around and transform these times she will absolutely recommend you to all of her friends and contacts!!
A recent experience I had was when I went to get a coffee and a cake at a High Street Cafe, and I asked if they had any Vegan Cakes yet. And do you know, they asked the chef, they checked in their guidelines and checklists and even rang up Head Office to check when they might be getting some in. Even though they did not quite get the answer I was expecting, ie that they could let me know of some Vegan cakes coming to their store soon, I felt so listened to, so cared for, that I am more than inspired to return.
Contrast this experience with me going to another High Street Cafe, and I asked the same question, and there was just a blank stare and disinterest and just: ” No, we don’t do them,’ nothing more was said, and hardly any acknowledgement, so I won’t be going there out of choice again. Can you see the difference?
This sounds very, very simple, it’s so powerful though, try it and let me know how you get on. Many people are simply just broadcasting, are shouting and speaking to women like men. It turns her off and she just goes to the next Business who listens to her.
Just listening to will transform your business potentially by fourfold.
I know many of you will be scoffing at the simplicity of this tip and brush it off as just something that is so simple it cannot work! However, if you are reading this and have enough on your plate, and desperately want more female buyer’s, yet are still at odds as to how to get them and do not have endless hours to spend researching more information, and learning more information; let alone actually implementing the new information then my new Course will help boost your understanding of how to Sell to Women further saving you so much time, energy, effort & MONEY!! ,
I’ve spent the last decade researching and learning in detail about how to speak female, to get her Sold on You so that you increase your female buyers!
It’s starting out a £197, instead of £397, as it’s version 1.0, and after 10 years research, it’s just here, to help you create emotional connection with your female buyers to increase your conversion 🙂 http://www.theblondepreneur.com/shop/
Love Carrie x
Carrie…thank you for writing this post! Women do spend alot of money and have great buying power. And we share everything we love! (and don’t) lol. Totally agree with you here 🙂
Annette, my pleasure. They really do and absolutely have a lot of buying power:) Aw that’s so much for your support it means a lot to me Annette. 🙂
My pleasure Gillian, thanks so much for reading it, I really appreciate it ! 🙂
Hi Carrie,
As a man (!) this is key point for me in any dealings with women, and certainly true for building connections.
It’s a classic Men from Mars, Women from Venus concept, and it’s powerful when applied.
I’d also say that it’s powerful when applied to men too, but pretty much *essential* when it come sto women.
Handy reminder!
Cheers,
Gordon
Hi Gordon,
Thank you for your comment and feedback, really appreciated. Yup, that John Gray is quite brilliant 🙂