What is Spiritual PR ?
Dear Lovely Business Owner,
What is Spiritual PR?
Let me give you a little back story first..
This week, after having a mini-meltdown, you know those moments where you wave your hands up in the air, and scream what’s the point?Yep, that moment. Well, I fully owned and admitted it to myself; which I tend not to do.
After shedding quite a few tears, I booked a session with my Business Mentor Sarah Arrow-http://www.sarkemedia.com– who is much more than my website designer; although that too, so many talents, has this lovely lady. She suggested to me that the idea of Spiritual PR, which had not even occurred to me, at all. Right under my nose, she had pointed out something that was so close, or rather inside of my heart.
Why Spiritual PR?
You see, being a rather sensitive soul, or in some circles I am a ‘ Empath,’ which essentially means that I have sensitivity on steroids. For example: I feel so much, so deeply, so intensely that sometimes I find the world too much, and sometimes it is an joyous place, and of course everything in between.
I am personally moved and inspired and encouraged by so many Businesses and indeed Social Enterprises in the world doing good, changing the world with their actions, their products and their services.
I specially love ethical ones too, which are standing for something like fair trade, animals, who I adore, so I am a big fan of vegan Business, I really love companies that have biodegradable packaging, as those pictures of the whales full of plastic, break my heart into pieces, to be honest, for example.
I love seeing those businesses who are shaking things up, and speaking from a deep place, and who going for something meaningful, that is something much more than money. I feel that whilst money most certainly is useful, and a wonderful part of life, it is not everything and it can be channelled into amazing life-changing moments for people and our wonderful planet.
Many people just like me are seeing beyond the idea of material wealth, and are feeling the desire for something much much more, which connects the world, deeply together so that we feel that we matter and our lives have meaning. This might take the form of a chocolate company, supporting a grass roots organisation which supports child literacy.
It might be a company having a no plastic policy, or a company determined to support the misfits, the rebels and the creatives to have a voice and help them market their business from their Soul, which is what my lovely client Sashka does; http://www.brandsashka.com
It might be delivering a healthy snack hack for parents who have been fed up of struggling with their kids to get their five or now ten a day into them, so now buying my client Julie’s vegetable dips, which helping kids become a little healthier one dip at a time; www.lovemoorish.co.uk
At the deepest level, this is why I have just launched Spiritual PR, after another ‘blonde moment,’ realising after Sarah Arrow kindly and gently pointed out to me that this is who I love working with. Those who are changing the world, who are creating a different world with their Business, who are sensitive, soulful and spiritual, or at least spiritually-open, as that’s who I am.
If you this is you and want to get your message out and you know that PR is important but it has to be done in a way that reflects your values, and you do not have the time to research PR opportunities let alone follow them up then and manage them; then get in touch with me, as I’d love to see how we can work together and how I can help you- Here are my packages: http://www.theblondepreneur.com/spiritual-pr/
Love Carrie x